According to Wikipedia - retail therapy is shopping with the primary purpose of improving the buyer's mood or disposition. It also states that while many view it with a negative connotation, it can just simply describe the pleasures of the total shopping experience. Thank you to fall/winter 2009, you are giving me some serious retail therapy! Every where I turn, I'm seeing adorably feminine dresses and skirts in a wide array of the sweetest florals and paisleys. Spotting Nadinoo on A Cup of Jo only added fuel to my current obsession! Each one is prettier and more perfect than the next. How does a girl decide?